Jo joined Bright in August 2026, and brings more than 25 years of marketing and communications experience from across a diverse range of B2B and B2C sectors, including not-for-profit, retail, FMCG, events, arts and public transport.
Experienced in developing and delivering marketing strategies, leading marketing activity and managing teams to build brand awareness, strengthen audience engagement and support business growth. With a strong background in integrated campaigns, digital marketing, content strategy, SEO, social media and analytics, I combine creative thinking with audience insight and data-driven approaches to deliver meaningful results.
Passionate about the power of effective storytelling and clear communication, I enjoy translating complex information into engaging, accessible content that connects with audiences and brings brands to life. I bring a collaborative approach, strong creative skills and a keen eye for detail, alongside the strategic perspective needed to turn business objectives into effective marketing activity.
I hold a BA (Hons) in Public Relations with Media (Plymouth Marjon University) and a Diploma in Digital Marketing, and am a Board Trustee for Livewire Youth Music.
Born and bred in Plymouth, I am a big fan of rock/alternative music, especially live music and like to attend concerts and festivals as much as I can. I have a 15 year old daughter, and I have been with my husband Damian for 29 years!
“The world is difficult, and we are all breakable. So just be kind.” Caitlin Moran.
